CIRCULAR ECONOMY TOOLS FOR B2C.
Brands can educate customers/custodians on the product details, be the conduit for story-telling plus re-direct them to local R-cycle and recycling options once the ‘relationship is over’.  They are kept separate from consumer information to maintain security.

QR Codes and washable NFC tools are for B2C as they can only be single scanned when made visible, unreliable as they age, and not used for at-scale efficient circular economy systems. 

Communicates and educates custodians
We see customers as "custodians" and products as a service. Brands can continue to earn revenue from products designed for longevity. Save money on labels using the "smart swing-tag" QR code and/or NFC ring to communicate with custodians, enhance brand loyalty, transparency, and educate. 

Customers trust brands by learning more about their supply chains plus learn 'what to do when the relationship is over' and feel confident that it won't end up in landfill through the Impact Rating Certification. QR Codes/NFC are used to educate and divert products to circular economy resource recovery providers. 

Our RFiD THREADS® are the actual product passport used for B2B connectivity and to efficiently communicate and capture a products circular journey.  

NFC RING AND QR CODES for B2C CONNECTION

• B2C tools are to connect customers to products. They are designed to engage, educate and create brand loyalty. By re-scanning the QR Code or NFC ring custodians can learn what to do when "the relationship is over" and direct them to local R-cycle providers.

• Each RFID entry creates a unique QR Code and barcode for customer engagement and education. 

• Codes can be individually downloaded, printed onto swing tags or garments etc and link to specific pages on the brands website.

• Brands can also use our NFC ring code as a replacement or in addition to the QR code. 

• QR Codes are not long lasting and can be damaged or lost. 

• They are not suited for efficient B2B circularity as they need to be sighted and can only single scan products so are not used for

• NFC RING - Near-field communication is a set of communication protocols that enables communication between two electronic devices over a distance of 4 cm (1.57 in) or less (wikipedia) 

• Blockchain can be added alongside if requested but not seen as necessary.